According to the “BrandZ” study, Google is replacing Apple as the most valuable brand – and that’s a good thing as everyone knows that competition is good for business. And if we’re honest, it’s high time that Apple be dethroned: Where are the great innovations since the introduction of the iPad? Apple’s concept for success […]
https://serviceplan.blog/sp-content/uploads/2020/05/SP-Logo-Default-Blog.jpg19201920Florian Gmeinwieserhttps://serviceplan.blog/sp-content/uploads/2020/03/2020_Logo_SPGroup_ENNL.pngFlorian Gmeinwieser2014-05-23 10:54:462016-03-16 17:18:26Google is overtaking Apple and that's a good thing
In 2013, we saw the development of cloud-sourced data into digital campaigns, the integration of Facebook into interconnected #realtime status messages, and most importantly the introduction of the mini video. 2014 should not only see further evolutions on these trends, but more consumer-shaped campaigns, guilt free spending, and more data-oriented creativity on the part of […]
More interactive television campaigns The second screen: Use shows that consumers when they are in front of a TV program regularly have a second screen nearby (smartphone or tablet). It therefore appears logical to exploit this practice to offer new experiences with particular call to action offered on television campaigns, even enrichment […]
https://serviceplan.blog/sp-content/uploads/2020/05/SP-Logo-Default-Blog.jpg19201920Sébastien Beyssonhttps://serviceplan.blog/sp-content/uploads/2020/03/2020_Logo_SPGroup_ENNL.pngSébastien Beysson2014-01-24 14:29:572016-03-16 17:17:40Preview from Plan.Net France
Dear readers, Today this is the last post I, Godfrey Madwadri, am writing for you before I will return to my home country South Sudan next week. For the “final” of my internship I – quite fittingly – watched and joined the celebrations of the Champions League final on Saturday of last week. (Only the […]
Hello my dear readers, Godfrey here. The creative intern from South Sudan. Today I am writing about the differences. Working in South Sudan is not easy. Although the people there officially live in peace, there are regions that suffer under continuous revolts and armed attacks. In many regions people are therefore traumatised and don’t trust […]
Servus! Hello to everyone who is reading my blog. My name is Godfrey, the creative intern from South Sudan. As promised in my last blog entry I will now tell you more about my work at Serviceplan Campaign in Munich. It was quite a big change for me to switch from my one-man-company to an […]
Servus! My name is Godfrey Madwadri and I’m 26 years old. I’m an artist and graphic designer from the town of Nimule in South Sudan, where I work in my own small scale design and advertising company. Currently, I’m at Serviceplan Campaign advertising agency in Munich for a 3 month internship to learn about advertising […]
In my constant travels to Europe, especially those involving work, I am often met by a unanimous question, or expression, or exclamation of wonder, delight and curiosity. “Wow, you are from Dubai?” Often said with excitement, it has always been my kind of warm welcome from new acquaintances, no fail! Time and again, it signals […]
Staring at the pulsating city of Bangkok, from the rooftop of a skyscraper, we said to each other – “Wouldn’t it be totally crazy and awesome to work in Asia?” The year was 2008. We had just moved into our new apartment in Berlin. And then, just three months after we had said those now […]
https://serviceplan.blog/sp-content/uploads/2020/05/SP-Logo-Default-Blog.jpg19201920Claudia Wölfle, Kay Kösterhttps://serviceplan.blog/sp-content/uploads/2020/03/2020_Logo_SPGroup_ENNL.pngClaudia Wölfle, Kay Köster2013-03-26 09:53:072016-03-16 17:17:41On the road #4: Delhi
We have 25 employees in the office. The office is situated near Park Gorkogo (on Sadovaya Ring), which is now a center of the city. Daily life in Moscow does certainly have its crushing features that dictate how we work, live and socialize. The phrase “10 points” referring to Moscow traffic gridlock (10=paralyzed traffic) has […]
Google is overtaking Apple and that’s a good thing
Plan.NetAccording to the “BrandZ” study, Google is replacing Apple as the most valuable brand – and that’s a good thing as everyone knows that competition is good for business. And if we’re honest, it’s high time that Apple be dethroned: Where are the great innovations since the introduction of the iPad? Apple’s concept for success […]
Industry Trends 2014 from Serviceplan Middle East
ServiceplanIn 2013, we saw the development of cloud-sourced data into digital campaigns, the integration of Facebook into interconnected #realtime status messages, and most importantly the introduction of the mini video. 2014 should not only see further evolutions on these trends, but more consumer-shaped campaigns, guilt free spending, and more data-oriented creativity on the part of […]
Preview from Plan.Net France
ServiceplanMore interactive television campaigns The second screen: Use shows that consumers when they are in front of a TV program regularly have a second screen nearby (smartphone or tablet). It therefore appears logical to exploit this practice to offer new experiences with particular call to action offered on television campaigns, even enrichment […]
The Creative Exchange #4
ServiceplanDear readers, Today this is the last post I, Godfrey Madwadri, am writing for you before I will return to my home country South Sudan next week. For the “final” of my internship I – quite fittingly – watched and joined the celebrations of the Champions League final on Saturday of last week. (Only the […]
The Creative Exchange #3
ServiceplanHello my dear readers, Godfrey here. The creative intern from South Sudan. Today I am writing about the differences. Working in South Sudan is not easy. Although the people there officially live in peace, there are regions that suffer under continuous revolts and armed attacks. In many regions people are therefore traumatised and don’t trust […]
The Creative Exchange #2
ServiceplanServus! Hello to everyone who is reading my blog. My name is Godfrey, the creative intern from South Sudan. As promised in my last blog entry I will now tell you more about my work at Serviceplan Campaign in Munich. It was quite a big change for me to switch from my one-man-company to an […]
The Creative Exchange #1
Group, ServiceplanServus! My name is Godfrey Madwadri and I’m 26 years old. I’m an artist and graphic designer from the town of Nimule in South Sudan, where I work in my own small scale design and advertising company. Currently, I’m at Serviceplan Campaign advertising agency in Munich for a 3 month internship to learn about advertising […]
On the road #5: Dubai (2)
ServiceplanIn my constant travels to Europe, especially those involving work, I am often met by a unanimous question, or expression, or exclamation of wonder, delight and curiosity. “Wow, you are from Dubai?” Often said with excitement, it has always been my kind of warm welcome from new acquaintances, no fail! Time and again, it signals […]
On the road #4: Delhi
ServiceplanStaring at the pulsating city of Bangkok, from the rooftop of a skyscraper, we said to each other – “Wouldn’t it be totally crazy and awesome to work in Asia?” The year was 2008. We had just moved into our new apartment in Berlin. And then, just three months after we had said those now […]
On the road #3 – Moscow
Group, ServiceplanWe have 25 employees in the office. The office is situated near Park Gorkogo (on Sadovaya Ring), which is now a center of the city. Daily life in Moscow does certainly have its crushing features that dictate how we work, live and socialize. The phrase “10 points” referring to Moscow traffic gridlock (10=paralyzed traffic) has […]