Entries by Serviceplan Group

Trends 2016

As the old year comes to an end, the time comes to take a look to the future. The experts from the Serviceplan Group put together their personal favourite communication trends for the year 2016. Florian Haller, CEO, Serviceplan Group To inspire consumers, the marketing of the future has to create worlds of experience in […]

Sustainability and advertising

Anna Gauto, editor at “forum Nachhaltig Wirtschaften”, spoke to Pavan Sukhdev and Florian Haller on advertising and sustainability. Pavan Sukhdev is a former manager at Deutsche Bank and founder of the “Corporation 2020” sustainability campaign. Florian Haller is CEO of the largest independent advertising agency in Europe, the Serviceplan Group. Both will speak at SusCon […]