Marwa Saleh tells us about her exciting job as Senior Audience Broker. Check out part 3 of our series Jobtitles Bingo now!
About Serviceplan Group
Entries by Serviceplan Group
Part 2 of our series called “Jobtitles-Bingo”. In this episode we are going to explain the tasks of a Digital Media Planner. A modern profession with great future, presented by two experts from Plan.Net Media.
Let’s get started with the creative coder. Hopefully Ret Lauterbach, technical director at Plan.Net Technology and Stephan Enders, head of innovation studio in the Plan.Net Group, can help us figure out, what creative coders do for a living.
Do creatives have zero desire for the new fascinating possibilities of programmatic advertising? Do media planners even understand how creation is made on and offline? Or are creation and media two such different poles that they are by nature hard to bring together? Under the motto “Let’s Talk”, mediascale Managing Director Wolfgang Bscheid and Markus Maczey, Chief Creative Officer of the Plan.Net Group, sat down and talked openly about advantages and disadvantages, opportunities and difficulties. They talked about marketing automation, creation and the future collaboration between advertisers and agencies.
The Plan.Net Group is turning 20 and celebrates its anniversary with a tribute to two decades of Internet. Plan.Net was founded in 1997 and today is one of the largest independent digital agencies in Europe and in more than 25 locations worldwide.
In an interview with MarketingDirecto.com Luis Piquer Trujillo, CEO Publips Serviceplan Spain, talks about Paella Today and branded content.
In an interview with Advertiser.it Sara Baroni, Managing Director Plan.Net Italia, talks about creativity and innovation and gives insights into the daily work life of the Italian agency.
The old year is drawing to a close. It’s time, therefore, to take a look at the coming year. The experts of the Serviceplan Group have summarised their personal communication trends for the year 2017. Dr Peter Haller, Founder and Managing Director of the Serviceplan Group Public discussion has adapted itself to a good dozen […]
Because we are asked this question and similar ones so often, we launched our company presence on www.whatchado.com with 8 video stories on Thursday. whatchado is an online recruitment fair, where colleagues talk about their job, career and business in short videos. Various industries are presented to school and university leavers, as well as career […]