Digital is where consumers are watching brands. Digital India is the big buzzword on everybody’s lips these days but the scale at which digital penetration is about to explode will ring a bell in your mind. The key to success for any business in India, is to have a strong digital presence these days. Relevant […]
Digital media is witnessing unprecedented growth in India. And it’s no surprise that the main drivers for digital media in India are video, mobile and social, considering that these domains are without doubt the realm of the young and the restless. Add to this the staggering fact that India has an enviable and unparalleled youth […]
On 16th May 2014, the people of India breathed a heavy sigh of relief. As the result of the largest election in the world surfaced, +1.2 billion Indians were relieved that after 30 years of fractured mandates, a single majority party had finally come to power – one which would not need the support of […]
