Entries by Carsten Popp

Visual Trends – what will really stand out from the mainstream in 2019

As designers we are always on the lookout for something new and unique: something that stands out from the crowd and grabs our attention. Constantly on the hunt for the “face” or the look with the potential to take brands into new territory. Fairly often, even if subconsciously, we return to what we already know. The following three blasts from the past will see a renaissance in 2019.

Why we urgently need better ways to advertise online

A skyscraper here, a billboard there and more often than not a layer ad between them: on an online page which, let’s say, does not have the needs of its users 100% at heart, it is easy to feel as if you were standing in a side street just off Times Square, with bright lights […]